The fact that mobile internet usage has surpassed desktop usage is one of the main reasons mobile SEO has become so popular. It is essential to please mobile users because of the enormous rise in the number of Smartphone users, who now account for more than half of all internet user traffic.
Additionally, mobile SEO contributes to the exponential growth of your company. It enhances your brand’s reputation, raises conversion rates, lets you serve visitors even when they aren’t at home or don’t have a desktop, and more. Because of this, a site’s mobile optimization is not an option—it is a need.